Product animation / PROJECT FILE
28L Portable Fridge — Product Animation
Show what makes a product special: design, structure, materials and use.
Public work / BV1yspC6sEeaWatch on Bilibili ↗
PROJECT BRIEF
A clear brief, a grounded answer.
Starting from what the client wanted viewers to understand, we mapped what the film had to say and where production would get hard.
- 01
Client need
Show the refrigerator's exterior, surface materials and key details, with shots organised around the confirmed selling points.
- 02
Production challenge
Keeping the finish consistent across body, handles and small structures, and balancing the full product view with detail close-ups.
RELATED WORK
More work in the same direction.
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LET’S MAKE IT CLEAR
The next shot
is your product.
A machine drawing, a paragraph of notes, or an idea that is not shaped yet. We start with what you want the audience to understand.
Start a projectMechanics / Production / ProductKAIFENG, CHINA · EST. 2022