INDUSTRIES

How these machines get animated

One production process, four very different sets of shots. Each page sets out the recurring problems, the shots that answer them, and the delivery details.

SELECT AN INDUSTRY

AGV & AMR logistics

A layout drawing shows where the machines stand, not how goods move. Animation lays out routes, fleet behaviour and human-robot avoidance in one continuous take.

Open this industry ↗

Industrial robotics

A robot arm sells on trajectory, cycle time and reach — precisely the three things prose and a single still cannot carry.

Open this industry ↗

Packaging machinery

The valuable motion in a packaging machine happens behind the guards, and no machine stops on a trade-show stand to show you.

Open this industry ↗

Valves, pumps and fluid systems

A valve sells on sealing and flow resistance, and both happen inside the metal. Without a cut-away, neither can be explained.

Open this industry ↗

Chemical and process industry

A process flow diagram shows which machine the material passes through. It cannot show what happens inside. Animation opens the internals, the change in material state and the sequence at the same time.

Open this industry ↗

Waste and materials recovery

A line layout shows where the equipment stands. It cannot show which routes the material takes and where they rejoin. Animation explains the splitting, merging and change of material in one pass.

Open this industry ↗

Geothermal and clean heating

The hard part of geothermal is that it is invisible: kilometres of rock, sealed wells, circulating fluid. One section drawing is what brings the underground and the surface into the same frame.

Open this industry ↗

Energy storage and power systems

The five forms of storage differ not in hardware but in who uses them and how energy is dispatched. One consistent visual language is what makes that difference legible.

Open this industry ↗

Not on the list? 3D animation applies far wider than these eight — send the equipment drawings and the use case and I will tell you whether it is worth doing.

LET’S MAKE IT CLEAR

The next shot
is your product.

A machine drawing, a paragraph of notes, or an idea that is not shaped yet. We start with what you want the audience to understand.

Start a project
Mechanics / Production / ProductKAIFENG, CHINA · EST. 2022